What are Target Blocks?

  • A Target block (or) product block is a specific container for displaying a collection of different products and is a great way to promote the products by displaying targeted products based on your predefined rules through these blocks on the Product Details pageCart Page, and Add to Cart page, etc…

  • The products are loaded with these blocks by predefined rules, which can be defined by the production selection criteria of the user.


Predefined Target Blocks:

  • There are some predefined blocks as mentioned below:
    • Cross Sale,
    • Up Sale,
    • Cart Page,
    • Add to Cart, and
    • External Recommendation Engine:
  • These predefined blocks will be displayed in their targeted locations automatically, but you need to define the rules for them for displaying the required products.

    • Note: To display the targeted products through these blocks, all you need to do is to create rules and apply them to the required blocks.

    • 1. The default Cross Sale target block will be displayed through a Product Showcase in the 'Product Details page' automatically.
      • If you want the targeted products are to be displayed through the cross sale target block as per the configured rules and not automatically, the Allow auto configuration of 'Cross-Sell' checkbox in the Cross-Sell Automation section of the Application Settings > Store Settings should be cleared.
        • Note: If the Allow auto configuration of 'Cross-Sell' checkbox is selected, the cross-sell products will be displayed based on the predefined rules that are set at our database.
          Please Refer: Cross-Sell Automation for more details.

    • 2. The default Up Sale target block will be displayed through a Product Showcase in the 'Cart Page' automatically provided the Enable Display Cart Showcase checkbox is selected in the Display Cart Showcase section of Application Settings > Store Settings page and the Target Block section is not configured in the Display Cart Showcase section.
      Please Refer: Display Cart Showcase for more details.

    • 3. The default Cart Page target block will be displayed through a Product Showcase in the 'Cart Page' automatically provided the Enable Display Cart Showcase checkbox is selected in the Display Cart Showcase section of the Application Settings > Store Settings page and the 'Cart Page' target block is selected from the Target Block drop-down under the Native radio button of the Display Cart Showcase section.
      Please Refer: Display Cart Showcase for more details.

    • 4. The default Add to Cart target block will be displayed through a Popup in the ‘Add to Cart Page’ automatically (i.e. when the ‘Add to Cart’ button is clicked.)

    • 5. The 'External Recommendation Engine' target blocks can be displayed in the storefront as per your requirement through the Product Showcase 'drag & drop' control.
      Please refer Parameters to know how to configure the external or 3rd party target blocks.
  • However, you can also create your custom target blocks and display them in the product detals page or cart page as per your requirement. Please refer: Create Custom Target Block


Screenshots:

  • 1. Default 'Cross Sale Target Block': Displayed through a Product Showcase in the 'Product Details page'.


 Default 'Cross Sale Target Block'

  • 2. Default 'Up Sale Target Block': Displayed through a Product Showcase in the 'Cart Page'.


 Default 'Up Sale Target Block'

  • 3. Default 'Cart Page Target Block': Displayed through a Product Showcase in the 'Cart Page'.


 Default 'Cart Page Target Block'

  • 4. Default 'Add to Cart Target Block': Displayed through a Popup in the ‘Add to Cart Page’.


 Default 'Add to Cart Target Block'


Let's learn the different activities that can be performed through this interface:

Do It Yourself:


diy.jpg

  1. How do I create my custom Target Block?
    Please refer: Create Custom Target Block
  2. How do I modify a Target Block?
    Please refer: Modify a Target Block
  3. How do I delete a custom Target Block?
    Please refer: Delete a Custom Target Block